Mission, Vision, Goals

Mission

The mission of Breastfeeding Family Friendly Communities (BFFC) is to foster a more breastfeeding, chestfeeding and human milk feeding family friendly community by advocating for policies and practices that support optimal infant feeding, using a Ten Steps approach that complements the World Health Organization (WHO) and UNICEF guidelines.

Vision

We recognize that breast/chestfeeding is “The Great Equalizer,” impacting health equity outcomes at all ages and stages of life. BFFC seeks to provide access to breast/chestfeeding and human milk support for all families in our communities, as well as to advocate for policies that protect nursing families’ rights so that families may meet their own personal infant feeding goals. 

Goals

Breastfeeding Family Friendly Communities encourages families to hold healthcare providers accountable for top quality health care; help families find excellent prenatal care; and teach all families why breast/chestfeeding matters. We support national and international efforts for paid family leave and teach employers how to encourage and support breastfeeding families. We help families find businesses and organizations that understand lactation. We support the communities to make beneficial changes for all so that every family that wants to breast/chestfeed and provide human milk for their children will be able to for as long as the family chooses.

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